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Category Archives: Storytelling
What “The Artist” Can Teach Us about Communications
We didn’t need dialogue. We had faces. Norma Desmond Sunset Boulevard Later today, I’ll be among millions worldwide watching the 84th annual Academy Awards. Although surprises do happen, this year’s favorite for best picture is director Michel Hazanavicius’s homage to … Continue reading
Posted in Creativity, Storytelling
Tagged Academy Award, audience, Bérénice Bejo, change, communications, creativity, Hollywood, Jean Dujardin, Michel Hazanavicius, Penelope Ann Miller, Silent film, social media, storytelling, Sunset Boulevard, target audience, technology, transformation, transitions
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A Communications Resource and Eight Tips for Memorable Leadership
If you write, present or simply seek inspiration from thought leaders, you may be interested in a new resource from TED. The team behind “ideas worth spreading” has collected memorable quotes from its presenters in categories that include business, creativity, … Continue reading
Posted in Leadership, Storytelling
Tagged Abraham LIncoln, communications, creativity, Doris Kearns Goodwin, Facebook, ideas, insights, inspiration, leadership, Lincoln, Pulitzer Prize, storytelling, teamwork, TED, transformation, Twitter
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Putting Visual Storytelling to Work for Your Brand
Does it seem that as soon as you’ve mastered one social networking tool, another appears? One promising site for brands whose business or product has a strong visual component is Pinterest. A virtual bulletin board, it describes itself as a … Continue reading
Posted in Public Relations, Storytelling
Tagged Alexa, audience, brand, communications, creating content, creativity, Hitwise, Hoda Kotb, ideas, insights, inspiration, Pinterest, public relations, Real Simple, social media, Social network service, storytelling, target audience, Twitter, United States, West Elm
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Want Your Messages to Stick? Storytelling Can Help
Since the death of Apple’s Steve Jobs, many have analyzed his contributions and noted his lasting place in history. But it is the personal stories of his life that truly illustrate his unique combination of creative genius, business leadership and … Continue reading
Posted in Public Relations, Storytelling
Tagged Apple, communications, inspiration, leadership, Peter Guber, Steve Jobs, storytelling, Wall Street Journal, Walt Mossberg
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Can a Secret Sauce Craft a Win for Your Brand?
Some leaders closely guard their brand-defining secret recipes. Successful entertainment executive Peter Guber gladly unveils his “secret sauce” in the new book Tell to Win, subtitled Connect, Persuade and Triumph with the Hidden Power of Story. Guber, who produced such … Continue reading
Sustained Suspense Adds Impact to AMC’s “The Killing”
AMC’s whodunit series, “The Killing,” has me hooked. Although the 13-episode series tackles one crime only, its solid writing, skilled acting and moody setting brings me back on Sunday nights. As the drama unfolds, new clues are uncovered and the … Continue reading