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Tag Archives: Business
New Report Offers Insights for Increasing Employee Engagement
Many business studies have shown a positive correlation between shareholder value and employee engagement. That’s the emotional and intellectual involvement an employee has in his or her workplace. As a result, most organizations consider employee engagement worth measuring, with results … Continue reading
Posted in Leadership
Tagged 2012 Global Engagement, Aon Hewitt, Asia Pacific, best company, best employer, Business, careers, communication, communications, Employee engagement, Employment, Human Resources, insights, Keys, Latin America, organization, Rate of return, Recognition, reputation, tips
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How They Do It: Brand Strategy with ZEESMAN CEO Bonnie Nijst
Can you grow your business by putting your marketing on hold? Most MBAs would tell you no. But the strategy worked for a client of ZEESMAN, a highly regarded Los Angeles-based brand strategy and marketing firm. While conducting a brand … Continue reading
An Expert’s Tips for Improving Wellness Communication at Work
When not at work, Dan is training for a triathlon. Health fanatic? Not at all. “I just enjoy exercise and love physical competition,” he says. But Andrea’s time away is family time. She’s often in the car driving her kids … Continue reading
Posted in Business, Leadership
Tagged advice, Aon Hewitt, attitudinal segmentation, balance, Business, communication, Doncaster, electronic, employees, Employment, face-to-face, Health, Health care, healthy, Human Resources, leadership, media, motivation, personal best, print, social media, The Futures Company, tips, trend, wellness, workplace
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Weekend Inspiration: 11 Ways to Think Like a Leader
Through the years, philosophers, scholars and management consultants have attempted to describe the ingredients of good leadership. Is there a recipe you can follow? Or are you born a leader? The low expectations for leaders of all types — business, … Continue reading
Posted in Leadership
Tagged Aristotle, Benjamin Zander, big ideas, Business, Dwight D. Eisenhower, ideas, insights, inspiration, John Quincy Adams, Ketchum Leadership Communication Monitor, leadership, Marcus Buckingham, Marian Anderson, Rosalynn Carter, Simon Sinek, teamwork, TED, transformation, United States, Warren Bennis
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New Study Shows PR in Transition from Old School to New School
Whether it’s more focus on measurement or a broadening of the functions included in PR and Communications departments, the practice of public relations continues to evolve. Since 2002, the USC Annenberg Strategic Communication and Public Relations Center has tracked that … Continue reading
Posted in Public Relations
Tagged Annenberg Strategic Communication and Public Relations Center, big idea, breakthroughs, budgets, Business, C-suite, change, communication, Customer relationship management, evaluation, Facebook, growth, ideas, insights, leadership, Marketing and Advertising, measurement, public relations, research, SEO, social media, Strategic communication, teamwork, Tools, transformation, Twitter, United States, USC
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Does the Trend Toward Digital Paywalls Affect You?
Although The Wall Street Journal offers some free content, it launched its digital edition in the mid-90s with a paid subscription model. As of September 2011*, more than 537,000 readers were paying for online access, with 80,000 of these accessing … Continue reading
Posted in Business, Public Relations
Tagged audience, Audit Bureau of Circulations, Business, Center for the Digital Future, communications, Free content, insights, Jeffrey I. Cole, Los Angeles Times, New York Times, Paywall, Pew Research Center, Project for Excellence in Journalism, public relations, social media, Subscription business model, target audience, transformation, United States, USC Annenberg, Wall Street Journal, Washington Post
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Can Internal Social Media Power Your Organization to Better Results?
Do you factor workplace access to social media into your career decisions? A number of young professionals do. Cisco’s second annual Connected World Technology Report surveyed college students and workers under 30 in 14 countries. Reflecting their status as digital … Continue reading
Posted in Leadership, Social Media
Tagged Apco Worldwide, audience, big idea, brand, Business, C-suite, career, communication, communications, employee, Facebook, ideas, insights, internal communcations, ISM, leadership, LinkedIn, research, social media, YouTube
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Three Must-Read Links This Week
Trading words with Journo Dad. I enjoyed Bob Ingrassia’s humorous article Words Journalists Use That People Never Say, which was posted to the Fast Horse blog. “With a bit of thought — a few seconds, say — writers can avoid … Continue reading
Posted in Business, Public Relations
Tagged AP Stylebook, Arts, Atlantic, big idea, brand, Business, Chicago Manual of Style, communications, consumerism, editorial guidelines, ideas, insights, Jargon, Journalist, Pinterest, social media, writing
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