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Tag Archives: problem solving
How They Do It: Brand Strategy with ZEESMAN CEO Bonnie Nijst
Can you grow your business by putting your marketing on hold? Most MBAs would tell you no. But the strategy worked for a client of ZEESMAN, a highly regarded Los Angeles-based brand strategy and marketing firm. While conducting a brand … Continue reading
Education Key to Fostering Innovation and Creativity
Technology continues to change how we access and consume information. But are we equipping our students to filter, analyze and synthesize information from multiple streams? Achieving such digital literacy will ground 21st century students for success in work and life. … Continue reading
How to Increase Your Creativity Quotient
Journalist Jonah Lehrer previewed his new book “Imagine: How Creativity Works” in the March 9 edition of The Wall Street Journal. Whether it was the author’s encouraging tone or his myth-breaking stance about who really fits the creative profile, the … Continue reading
The Downton Abbey School of Change Readiness
The popular British series Downton Abbey has returned to PBS for its second season. It covers the years from 1916 to 1919, resuming two years after the Earl of Grantham’s (Hugh Bonneville) announcement that England is at war with Germany. … Continue reading
Posted in Business, Leadership
Tagged ADKAR, Brendan Coyle, change communications, change management, change readiness, communications, David Robb, Downton Abbey, Earl of Grantham, Hugh Bonneville, ideas, leadership, Maria Doyle Kennedy, PBS, Phyllis Logan, problem solving, Prosci, The Change Management Learning Center, transformation, World War I
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AP Style’s Proofing Process Leapfrogs Ahead
The AP Stylebook is a must-have reference for writers, editors and communications professionals. Conforming news announcements to the industry-standard style adds credibility for PR representatives and others who send information to media representatives. Communicators agree that staying on top of … Continue reading
Shifting Habits: Will Mobile Remake the Retail Landscape?
Who would have thought holiday shopping could be controversial? Amazon found itself in the pre-holiday spotlight for a recent one-day promotion of its shopping app. It encouraged smartphone users to download the tool and scan UPC codes on certain items … Continue reading
Posted in Business
Tagged Amazon, brand, communications, innovation, mobile, Olympia Snowe, Online shopping, problem solving, Retail, smartphone, social media, United States
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Four TED Talks to Inspire Your Creativity — Part One
TED Talks (Technology, Entertainment and Design) feature some of the world’s most intriguing speakers, who share ideas worth spreading. Recently, I discovered four speakers whose experiences with the creative process, while distinct, have commonalities. You’ll find the first part of … Continue reading
