News You Can Use: Three Finds on Surfing the Web This Week

Surfer01Mega-Trend Spotting: In an HBR blog post, Scott Anthony gives tips on identifying transformational trends. He says you’ll achieve your best insights by engaging with folks on the peripheries of your industry. According to Anthony, “You won’t get these kinds of insights hobnobbing with the usual suspects at industry trade events.”

Creativity at Work: The Wall Street Journal law blog reports that attorney Gregory Berry has sued his former employer, law firm Kasowitz, Benson, Torres & Friedman, claiming he was fired for showing “intelligence and creativity” on the job. 

Fostering Innovation: Brett Pinegar, managing partner at Flex-ion, reviews  The Innovator’s DNA by Jeff Dyer and Hal Gregersen, in collaboration with Clayton Christensen, in the Deseret News. Writes Pinegar, “Their findings suggest that many of us get so focused on executing yesterday’s ideas that we fail to create tomorrow’s. We spend more time developing the skills of delivery than the skills of discovery.”

Feedback: Many thanks to IABC friends for the retweets of this week’s post sharing the creative leadership approaches of Brian Dunn, Best Buy’s CEO.

Screen shot 2011-08-17 at 2.02.44PM

And thanks to © Explorer Media Pty Ltd Sport The Library | for the lone surfer photo.


About creativeconsiderations

Christine Sullivan is a communications strategist with expertise in communications planning, writing and content development, and executive communications. She can be reached at
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